The "Manual Labour" Trap
You feel burned out because you are the engine. Your systems (Email, Content, Ads) rely on manual input to run. If you stop working, the revenue stops. We build systems that run without you.
The "Disconnected Stack" Error
You have the tools (Shopify, Klaviyo, Ads), but they operate in silos. Your data isn't flowing between them, meaning you are paying for expensive software that isn't talking to each other.
The "Direct Response" Tax
You rely 100% on expensive "Bottom-of-Funnel" ads. As audiences saturate, your CAC rises indefinitely. You are renting customers at the highest possible price instead of building an asset.
The "Closed-Loop" Architecture
(Why Funnels Are Obsolete)
A standard "Conversion-Only" funnel is a leaking bucket: You pour expensive traffic in, extract a single transaction, and lose the rest.
We engineer a sealed, circular ecosystem. By hard-wiring your Acquisition (Ads) directly into your Retention (LTV) systems, we ensure that traffic is captured, recycled, and compounded into long-term assets.
We don't just burn fuel; we build an engine.
Step 1: Data Intake
Before we speak, we need facts. You complete our secure "Digital Vitals" intake, providing us with 80+ specific data points from your backend, ranging from Ad Spend efficiency to Logistics speed.
Step 2: Validation Session
We meet live (via Zoom) to verify the numbers. We do not diagnose here; we interview you to understand the context behind the data, your current resource constraints, and your business goals.
Step 3: The Analysis
We go dark for 96 hours. We feed your data into our proprietary model, calculating your efficiency ratios and grading every part of your infrastructure on a "Red-Amber-Green" health scale.
Step 4: Remediation
You receive your final assets: The RAG Scorecard and the Remediation Blueprint. This details exactly what to fix in Month 1 (Stabilisation), Month 2 (Optimisation), and Month 3 (Scale).
Would you rather pay for every single customer one by one, or build a machine that generates them naturally?
The 6-Phase Scope
We analyse the lifecycle, not just the ads.
Phase 4 (Fulfillment)
Operational Integrity
We verify the physical reality. We check your delivery times, unboxing experience, and order accuracy rates to ensure the digital promise matches the physical delivery.
Phase 5 (Retention)
Retention Systems
We audit the relationship. We review your post-purchase email flows, SMS strategy, and customer support data to see if you are building assets or churning leads.
Phase 6 (Authority)
Brand Authority
We measure your market standing. We audit your external reviews, social proof, and press footprint to ensure your brand commands enough trust to convert cold traffic.
Phase 1 (Acquisition)
Acquisition Efficiency
We audit your "Paid, Earned, and Referred" traffic. We look beyond ROAS to find your true Marketing Efficiency Ratio (MER) and identify where you are overpaying for low-quality visitors.
Phase 2 (Consideration)
Infrastructure Health
We stress-test the "Shop Floor." We analyse site speed, mobile responsiveness, and navigation structure to find the UX friction points that are blocking the sale.
Phase 3 (Conversion)
Transaction Logic
We audit the checkout flow. From payment gateway options to shipping calculation logic, we identify the technical barriers causing cart abandonment.
Your Two Paths Forward:
At the end of this process, you will have a complete, actionable plan.
1. In-House Execution: You take the 90-Day Action Plan and implement it with your own team. You have the roadmap; you just need to do the work.
2. Managed Implementation: For a select group of clients where the audit reveals a mutual fit, we may invite you to a "Done-For-You" partnership where we implement the fixes and manage the ecosystem for you.
Stop the Bleeding. Build the Machine.